For the ones that know...
Some years carry everything. Some songs need no introduction. Some stories belong to the people who lived them.
Clothing for Welsh people who carry Wales with them.
Rooted in real moments. Designed in North Wales.
Every design has earned its place.
The Ones That Know
For the ones that know
No.11
Not for sale.
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It finds the people who complete the collection.
The Collection
Y Stori
The Welsh Hoodie: What to Look For and Why It Matters
A hoodie is not a complicated purchase. Until it is. Ask someone Welsh what they want from a Welsh hoodie and the answer goes beyond weight and warmth pretty quickly. It is about what it represent...
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Why Wales' New Kit Feels Like an Own Goal
When I saw the new Cymru home kit my first thought was not about the design. It was about the badge on the chest. Not the FAW crest. The other one. Here is why I think Wales went backwards yesterday.
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The Welsh Team Photo: The Shambles That Became a Tradition
Every other nation gets the team photo right. Wales get it gloriously wrong. The story of how a shambolic, lopsided pre-match photo became a superstition, a badge of honour and one of the most Wels...
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