The stories behind the designs. Every piece Made in Cymru produces starts with something real - a year, a match, a song, a place.
Y Stori is where those stories live.
Three Welsh words for anger rooted in the South Wales mining industry. The story behind tampin, where it came from and what it carries.
Read moreThe Welsh Hoodie: What to Look For and Why It Matters
A hoodie is not a complicated purchase. Until it is. Ask someone Welsh what they want from a Welsh hoodie and the answer goes beyond weight and warmth pretty quickly. It is about what it represent...
Read moreWhy Wales' New Kit Feels Like an Own Goal
When I saw the new Cymru home kit my first thought was not about the design. It was about the badge on the chest. Not the FAW crest. The other one. Here is why I think Wales went backwards yesterday.
Read moreBeing Welsh does not fade with distance. For the diaspora spread across London, Sydney, Toronto and beyond, this is what it means to carry Wales with you.
Read moreCymru: The Word That Carries Everything
Cymru is more than the Welsh word for Wales. Where it comes from, why it is design No.01, and what it still carries today.
Read moreWelsh Identity: What It Means to Feel Welsh
An honest attempt to describe Welsh identity from the inside. Not the tourist version. The actual lived experience of what it means to be Welsh — the feeling before the words.
Read more1958: The Year Wales Went to the World Cup
In the summer of 1958, Wales travelled to Sweden for their first World Cup, and for 64 years their only one. They reached the quarter-final, where they were knocked out by a 17-year-old named Pelé....
Read moreThe Red Wall: How Welsh Football Found Its Voice
There is a moment in football support that transcends the game itself. When the noise stops being about tactics or results and becomes something deeper — something that says we are here, we exist, ...
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